Sales Team Leader
At our Company, we grow People, Brands, and Businesses! The Sales Team Lead, Kroger, will work closely with FDM’s clients and Brand Managers to develop and execute winning strategies for FDM clients at Kroger. This individual will have responsibility to direct and orchestrate activities related to launching and managing our clients’ products in retailers within the specified channel(s). Based remotely, Sales Team Lead (STL) will primarily execute strategies and tactics to increase market penetration and on-shelf placement as well as top line sales for client brands in the assigned account(s). This leader will be responsible for also maintaining current business for the client brands in their accounts, including promotional planning, while identifying and seizing new business opportunities (based on client approval and direction). Additional responsibilities include building and maintaining strong account relationships and leading a team of cross-functional internal stakeholders to deliver successful outcomes.
FDM Sales Management is an outsourced sales force for early to mid-stage CPG brands, and our compensation model is aligned with our clients’ objectives to build sales and successfully transition their business into a larger firm. FDM offers over 500 years of combined experience growing best-in-class consumer brands, including market knowledge, buyer relationships, and valuable industry contacts. We want to work with people who have a strong work ethic and are of high character. All our new team member interviews and employee performance evaluations use the criteria of: Hungry, Humble, and Smart. We believe by focusing on these principles we create an environment of teamwork, customer service and passion for our mission of making our clients successful.
Take this opportunity to join North America’s leading business solutions provider and build your career working with amazing people in a growing industry! Apply today!
What we offer:
- Full-Time Benefits (Medical, Dental, Vision, Life)
- 401(k) with company match
- Training and Career Development
- Generous Paid Time-Off
Responsibilities:
- Customer understanding and advocacy
- Provide insights and direction to the client for the assigned accounts
- Knowledge expert in the Kroger account and understanding of the customers’ strategy and executional imperatives
- Analyze market trends, sales data, and customer feedback to identify opportunities for growth and improvement using a data-driven approach
- Manage customer and client expectations
- Customer Engagement & Planning
- Direct customer engagement for assigned accounts and customized engagement approaches based on need and capabilities.
- Manage numerous category review schedules/deadlines and new item submissions across multiple accounts and for various clients. Communicate this information effectively and timely, utilizing the team’s project management platform (Asana).
- Must demonstrate strong financial acumen and the ability to conduct ROI analyses for clients, as well as provide trade investment recommendations.
- Understand and leverage syndicated data (where applicable) to uncover key insights and build effective selling stories to optimize the client’s GTM plan for the channel.
- Lead the retailer sales meetings and pitch presentations along with client; provide suggestions and guidance to the client regarding their sales materials, product positioning, product prioritization and assortment, merchandising strategy, and pricing/promotions.
- Represent the company at industry events, conferences, and trade shows, promoting our clients’ brands and cultivating strategic partnerships.
- Network and build strong relationships with key customer decision makers and key internal stakeholders.
Qualifications:
- Minimum 4-year degree required; MBA Preferred
- 10+ years’ experience working with Kroger within consumer retail industry
- Selling experience within food and beverage consumer products, preferably across multiple brands or product lines
- Ability to analyze syndicated and panel data
- Data based selling, experience turning insights into action
- Experience with managing a large book of business and large numbers of customers and clients
- Knowledge of accounts, market characteristics, competitive environment, growth opportunities, etc.
- Experience managing and / or influencing others
- Exceptional negotiation and persuasive selling ability
- Outstanding communication, presentation, and people skills
- Strong conflict management/composure skills
- Excellent time management skills and superior attention to detail
- Computer skills (e.g., PowerPoint, Excel, Word, Power BI, etc.)
- Ability to thrive in a fast-paced matrix environment
- Proven ability to lead cross functional team with encouragement and positivity
- Must be open to travel approximately 20-25%
Job Will Remain Open Until Filled